With Gaile Lai starring as its global brand ambassador, Folli Follie launched their 2011 global brand campaign on Wednestday 16^th at M1NT, Shanghai.

In the hopes of appealing to a wider audience, Gaile Lai depicted three different personas in the campaign: the ‘’Classic Gaile’’, the ‘’Trendy Gaile’’ and the ‘’Rock Gaile’’. Set against a backdrop of runway shows, brunches and powder rooms, Gaile is accessorized with a variety of jewels, handbags and watches from Folli Follie’s unlimited collections.

Follifollie.com